Week 1 Readings – Media and Everyday Life


I found in intersting in Couldry’s reading the long history associated with the media rituals and their influence of society and the lasting impacts that wrtiers such as Emilie Durkheim have had on modern society. Durkheim believed that social facts were the main intellectual concern of sociology and it is the aspects of social life that shape our actions as individuals. He also noted that people comply with these social facts freely believing they are acting out of choice. But is this really the case?

Why do we enable the media to be our access point to the social centre and are we enabling them to constrain our beliefs through their power?

Couldry argues that we are not brought together by this neo Durkheim theory however I believe that to some extent we are.


3 Responses to “Week 1 Readings – Media and Everyday Life”

  1. sratodd Says:

    I also found Couldry’s chapter on ‘media rituals’ very interesting. In particular, as Natalie points out above, society’s assumption that the “media are our access point to contemporary social reality” (Couldry refers to this as the ideology of ‘centrality’). Couldry suggests that we perpetuate ‘media power’ on a local level by re-enacting certain ‘media rituals’ in our everyday life. “Media- focused patterns of thought and behaviour are latent everywhere (or almost everywhere)”. I thought that a possibly example might be our need to go home and watch the 6 o’clock news in order to ‘understand’ what is happening in the world and be seen as a responsible member of society? In many respects, this could be seen to “naturalise the hierarchy of things ‘in’ the media over things which are not ‘in’ the media” – the important events of the day are what is presented on the television and not what happened in our own lives?

    This exploration of ‘media power’ links in with the second reading by O’Shaughnessy and Stadler and their discussion on the ways in which the media represents, interprets and evaluates the world for us. What is the relationship between media and society? Does the media “reflect” or “affect” our social values, thoughts and behaviours?

  2. leehoileong Says:

    The media ‘reflect’ our society when instant communication devices is not popular, like the time newspaper was first publish. Society can’t easily influence another society. The rise of documentary film report what is happening in the society and give others a glance what is happening. This is not their own experience but from others. Technological boom enable everyone can express their opinion, objective or subjective, and ‘affect’ the society.

  3. Scott Says:

    Is this your only post? Need to catch up. You have done ok to focus on the core argument but need to engage with it more … provide examples etc.

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